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Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)

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Authors: Brian Halligan, Dharmesh Shah
Creator: David Meerman Scott
Publisher: Wiley
Category: Book

List Price: ~~$24.95~~
Buy New: $10.74
as of 5/26/2012 16:44 EDT details
You Save: $14.21 (57%)

New (58) Used (49) from $4.99

Seller: Laurie Langdalen
Sales Rank: 7,941

Languages: English (Unknown), English (Original Language), English (Published)
Media: Hardcover
Edition: 1
Pages: 256
Number Of Items: 1
Shipping Weight (lbs): 0.9
Dimensions (in): 9.2 x 6.2 x 0.9

ISBN: 0470499311
EAN: 9780470499313
ASIN: 0470499311

Publication Date: October 19, 2009
Availability: Usually ships in 1-2 business days

Also Available In:

•	Perfect Paperback - Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)
•	Kindle Edition - Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)
•	Unknown Binding - Inbound Marketing: Get Found Using Google, Social Media, and Blogs

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Editorial Reviews:

Product Description
Stop pushing your message out and start pulling your customers in

Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now increasingly turning to Google, social media, and blogs to find products and services. Inbound Marketing helps you take advantage of this change by showing you how to get found by customers online.

Inbound Marketing is a how-to guide to getting found via Google, the blogosphere, and social media sites.

    • Improve your rankings in Google to get more traffic
    • Build and promote a blog for your business
    • Grow and nurture a community in Facebook, LinkedIn, Twitter, etc.
    • Measure what matters and do more of what works online

The rules of marketing have changed, and your business can benefit from this change. Inbound Marketing shows you how to get found by more prospects already looking for what you have to sell.

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