| Designing the Obvious: A Common Sense Approach to Web & Mobile Application Design (2nd Edition) (Voices That Matter) | 
| Author: Robert Hoekman
Publisher: New Riders Press
Category: Book
List Price: $39.99
Buy New: $20.00
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You Save: $19.99 (50%)
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Seller: MzzMishele
Sales Rank: 212,343
Languages: English (Unknown), English (Original Language), English (Published)
Media: Paperback
Edition: 2
Pages: 304
Number Of Items: 1
Shipping Weight (lbs): 1.1
Dimensions (in): 9 x 6.1 x 0.6
ISBN: 0321749855
EAN: 9780321749857
ASIN: 0321749855
Publication Date: November 26, 2010
Availability: Usually ships in 1-2 business days
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Product Description
Designing the Obvious belongs in the toolbox of every person charged with the design and development of Web-based software, from the CEO to the programming team. Designing the Obvious explores the character traits of great Web applications and uses them as guiding principles of application design so the end result of every project instills customer satisfaction and loyalty. These principles include building only whats necessary, getting users up to speed quickly, preventing and handling errors, and designing for the activity. Designing the Obvious does not offer a one-size-fits-all development process--in fact, it lets you use whatever process you like. Instead, it offers practical advice about how to achieve the qualities of great Web-based applications and consistently and successfully reproduce them.
This latest edition updates examples to show the guiding principles of application design in action on today's web, plus adds new chapters on strategy and persuasion. It offers practical advice about how to achieve the qualities of great Web-based applications and consistently and successfully reproduce them.
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