Getting Real: The smarter, faster, easier way to build a successful web application |  | Authors: Jason Fried, Heinemeier David Hansson, Matthew Linderman
Publisher: 37signals
Category: Book
List Price: $24.99
Buy New: $16.78
as of 5/21/2012 10:56 EDT details
You Save: $8.21 (33%)
New (18) Used (18) from $13.57
Seller: cncmediasales
Sales Rank: 88,960
Languages: English (Unknown), English (Original Language), English (Published)
Media: Paperback
Pages: 194
Number Of Items: 1
Shipping Weight (lbs): 0.6
Dimensions (in): 6 x 9 x 0.4
ISBN: 0578012812
EAN: 9780578012810
ASIN: 0578012812
Publication Date: November 18, 2009
Availability: Usually ships in 1-2 business days
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Product Description
Getting Real details the business, design, programming, and marketing principles of 37signals. The book is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it's a book of ideas. Anyone working on a web app - including entrepreneurs, designers, programmers, executives, or marketers - will find value and inspiration in this book. 37signals used the Getting Real process to launch five successful web-based applications (Basecamp, Campfire, Backpack, Writeboard, Ta-da List), and Ruby on Rails, an open-source web application framework, in just two years with no outside funding, no debt, and only 7 people (distributed across 7 time zones). Over 500,000 people around the world use these applications to get things done. Now you can find out how they did it and how you can do it too. It's not as hard as you think if you Get Real.
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